Software and scale
Check whether fees change with locations, issued cards, active customers or staff accounts. Ask what happens when you exceed an allowance.
Compare what each quote includes.
Setup and operations
Allow for card design, staff training, printed QR codes and any migration or integration work. Establish who owns ongoing changes.
Rewards
A free item has a fulfilment cost; a discount reduces the amount paid. Model the offer you actually intend to run, including exclusions and redemption rules.
Plan before you launch
What will your reward cost?
A free item has a cost to your business, not just a menu price. Use this simple stamp-card example to compare rewards before choosing your rules.
Reward cost / qualifying sales
3.13%£1.25 reward cost against £40.00 in qualifying sales.
Formula: reward cost ÷ (average purchase × required purchases) × 100. Assumes every earned reward is redeemed. Excludes the cost of qualifying purchases, software fees, tax and staff time; it does not estimate profit or additional visits.
Questions to ask before subscribing
- What is included in the quoted price, and are taxes charged separately?
- Is billing monthly or annual, and what are the cancellation and renewal terms?
- Are the wallet formats, staff tools and reporting you need included?
- Do integrations require separate software, fees or implementation work?
- Can you export your programme data, and what happens to issued cards when you leave?
- How will you handle refunds, expired rewards and lost customer access?
Test the programme before scaling it.
Record your starting sales patterns, pilot one clear offer and review reward redemptions alongside staff time. A larger sales total alone does not prove the programme caused the increase.
Plan a stamp offer · Understand points economicsLooking for Carrott’s plans?
Carrott is our connected product brand. Its pricing page is the place to check current plan allowances and subscription prices.
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