One wallet experience
Apple Wallet and Google Wallet cards update without a separate customer download.
For chains, franchises and groups
Customer loyalty platform for multi-location brands
Give customers one branded card in Apple Wallet or Google Wallet while head office controls the programme, branch teams scan with the devices they already have, and your technical team connects existing systems through flexible integrations.
Custom plan · Three-to-five-location pilot · API scope agreed before rollout
The platform job
Central control without another customer app
Digital Loyalty is the wallet-native layer between your customer, branch teams and existing systems. It manages branded cards and loyalty activity; it can sit beside a POS or CRM through a scoped integration rather than forcing a till migration or pretending to replace a full CRM.
Multi-location operation
Use a consistent programme across participating branches, chains or franchise locations.
Role-based staff access
Owners, admins and scanner roles keep branch operation simple and controlled.
Flexible integrations
Connect enrolment and loyalty activity to the existing workflows agreed during discovery.
Product truth
What connects today—and what needs scoping
A useful enterprise evaluation separates standard platform capability from integration work that needs scoping.
| Requirement | Current route | Boundary |
|---|---|---|
| Apple & Google Wallet cards | Implemented | Live card updates and wallet delivery without a customer app |
| Location-triggered wallet alerts | Implemented | Apple uses relevance text/radius; Google controls its proximity presentation |
| POS or CRM connection | API-enabled integration options | Scope and connector availability confirmed during discovery |
| Loyalty transactions | Supported integration workflows | Stamps, spend/visit points, redemptions, balances and transaction reversal |
| Full CRM and predictive churn | Use your existing system | Digital Loyalty is the wallet and loyalty layer, not a full CRM replacement |
Controlled rollout
Prove the operating model before group-wide rollout
A pilot is not a vague demo. It should test enrolment, branch scanning, reward redemption, location behaviour, staff adoption and any required integration across representative sites.
Scope a Three-Location Pilot- 01
Map the programme
Agree card type, reward rules, participating locations, staff roles and success measures.
- 02
Scope the connection
Identify which enrolment, card and transaction events need to pass between Digital Loyalty and your POS or CRM.
- 03
Run representative sites
Launch at three to five locations with a documented branch workflow and central monitoring.
- 04
Review and roll out
Compare agreed measures, repair operational friction and then extend the proven configuration.
Multi-location pilot
Scope the pilot before a group-wide rollout
Give us the location band, use case and systems boundary. We will respond with a practical three-to-five-location pilot route.
No payment details. No automatic marketing subscription. Typical response: one business day.
Request received
We will review the requirements and reply within one business day.
Reference:
Choose the evaluation route that matches your organisation
The product core is shared, but the buying job is different for a franchise, a membership organisation and an independent operator.
Franchise operations
Head-office and branch workflow
See the franchise-specific card and scanner journey.
Membership organisations
Paid tiers and allowances
Evaluate membership cards for clinics, gyms, clubs and associations.
Independent operators
Self-service and assisted launch
Compare the current Go, Plus and Pro routes for a smaller team.
Multi-location loyalty platform questions
Direct answers about rollout, integrations, locations and the customer experience.
Digital Loyalty is a wallet-native customer loyalty platform for organisations that need central programme control across multiple locations. It is designed for chains, franchises and groups that want Apple Wallet and Google Wallet cards without building a separate customer app.
Yes. A card can be linked to a multi-location programme so staff at participating branches can scan it and the customer keeps one recognisable card experience across the group.
Yes. Digital Loyalty supports flexible, API-enabled integrations with existing POS, CRM and operational systems. The exact workflow and scope depend on your systems and are confirmed during discovery; connector availability is never assumed.
Yes. Card templates can be linked to business locations. Apple Wallet supports a location-specific relevance message and radius, while Google Wallet uses its own proximity behaviour for linked coordinates. The phone operating system controls when and how the alert is surfaced.
No. Digital Loyalty can be the wallet-native loyalty and engagement layer beside your CRM. It does not claim to replace every contact-management, email, SMS, reservation or predictive-analytics feature of a full CRM.
Start with a controlled pilot across three to five representative locations. Agree the reward rules, staff workflow, integration scope and success measures before extending the same operating model across the group.
Multi-location, API and rollout requirements use a Custom plan. The team will scope locations, active wallet customers, staff roles, card types, integrations and support before proposing a commercial plan.
Bring your location map and integration questions
We will scope the pilot, the branch workflow and the systems boundary before asking you to commit to a group-wide rollout.
Plan the Pilot